NEW DROP EVERY FRIDAY • FLAT 10% OFF ON FIRST ORDER: 'NEW10' • FREE AIR SHIPPING ABOVE ₹999
IN / INR (₹)
LIVE FLASH: DROP 25 RUNNING OUT•NEW DROP EVERY FRIDAY•10% OFF: 'NEW10'•FREE SHIPPING ABOVE ₹999•48H DISPATCH•
LIVE FLASH: DROP 25 RUNNING OUT•NEW DROP EVERY FRIDAY•10% OFF: 'NEW10'•FREE SHIPPING ABOVE ₹999•48H DISPATCH•
DATA GOVERNANCE PROTOCOL • DPDP ACT 2023 COMPLIANT
PRIVACY & DATA POLICY
Your privacy is as meticulously guarded as the engineering behind our garments. Discover how KHS Impex Pvt. Ltd. (operating as NEWTOWNBAY) collects, safeguards, and utilizes your information.
1. Our Data Sovereignty Commitment
KHS Impex Pvt. Ltd. (operating as “NEWTOWNBAY”, “we”, “us”) respects your right to digital privacy. This policy outlines our protocols for gathering, storing, using, and safeguarding personal data when you interact with our e-commerce platform (newtownbay.com), mobile portals, or customer care channels.
We strictly abide by the Digital Personal Data Protection Act, 2023 (DPDP Act) of India and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
2. Information We Collect & Process
To deliver a seamless shopping experience, we collect specific categories of personal information:
Contact & Account Identifiers: Name, phone number, email address, and optional password credentials when registering an account.
Logistical & Shipping Data: Precise doorstep delivery address, landmark, PIN code, and recipient telephone number for courier manifest generation with Blue Dart Express.
Order & Sizing Records: Garment SKUs, size selections, colors, pricing, transaction IDs, return histories, and customer feedback.
Device & Telemetry Data: IP address, browser type, operating system, and anonymous analytics to diagnose technical errors and ensure high-speed performance.
3. Purpose of Processing & Communications
We strictly process your personal data for legitimate business fulfillment purposes:
Order Fulfillment
Processing payments, packing orders, generating tax invoices, and printing shipping manifests for delivery.
Order Tracking & SMS
Sending automated transactional SMS, WhatsApp notifications, and email updates with Blue Dart tracking links.
Preventing bot purchases, duplicate checkout sessions, and protecting customer accounts from unauthorized access.
4. Payment Gateway & Zero Raw Card Storage
PCI-DSS Level 1 Tokenization
Newtownbay integrates directly with RBI-authorized payment aggregators (Razorpay / Cashfree). When paying via Debit/Credit Card, UPI, or Net Banking, your sensitive credentials bypass our servers and are encrypted directly with the banking network.
We NEVER store raw 16-digit card numbers, CVVs, or bank account passwords on our systems.
5. Third-Party Service Providers
We never monetize, rent, or sell your personal data. We only share necessary parameters with vetted service providers operating under strict confidentiality covenants:
Blue Dart Express Ltd: Shipping address, recipient phone number, and weight for air express delivery.
Cloudflare Inc: Global edge caching, DDoS mitigation, and SSL certificate verification.
6. Your Rights Under DPDP Act 2023
As a valued customer, you retain complete sovereignty over your digital footprint:
Right to Access: Request a full copy of your registered profile and order history.
Right to Correction: Update outdated delivery addresses or phone numbers via your Dashboard.
Right to Erasure (“Right to be Forgotten”): Request permanent deletion of your customer record and account credentials (subject to statutory tax retention laws).
Right to Withdraw Consent: Opt out of non-essential promotional SMS/emails at any time via 1-click unsubscribe links.
Exercise your privacy rights
Reach out to our Data Protection Officer for account erasure or data inquiries.
